Social media platforms and audience reach are ever-evolving, which means your digital marketing strategy must always be adaptable. In 2018, there are some major features on the rise that cannot...
CNN did an interview today with Adam Mosseri, the Vice President of News Feed at Facebook (yep, that is actually his title). He spoke about a Facebook Algorithm change that...
Freelancers and self-employed people know that the holiday season has both its challenges and perks. In our last article, we discussed more of the challenges of the holidays and how...
As a freelancer, it can be much more difficult to take a step away from your work, even during the holidays. Freelance work is different than a standard 9-5 job...
The term “high-quality content” is a major buzzword in the marketing world. Especially as SEO and organic engagement gains prominence, producing resonating content with your audience is now a currency...
Are you a company with a product or service that you really believe in? If that’s the case, what could possibly be missing? The thing is, even the best products...
Of all content management platforms, WordPress is by far the most popular worldwide. While WordPress is known for its user-friendly interface, it still needs work put in to make sure...
The PESO Model was developed in Gini Dietrich’s 2014 published work Spin Sucks. It was created as a tool to divide and categorize the various marketing channels that a brand...