Because blogging is now very common, many people have come under the idea that it’s easy to do. When it comes to business blogging especially, entering with the misconception that...
One of the toughest decisions faced by a business owner is how to get the most impact from a finite marketing budget. There are a myriad of options available, but...
Building a strong following on social media is simple, right? Well, not quite. In fact, a successful social media campaign requires an understanding of digital marketing, researched demographics, dedication to...
Social media platforms and audience reach are ever-evolving, which means your digital marketing strategy must always be adaptable. In 2018, there are some major features on the rise that cannot...
CNN did an interview today with Adam Mosseri, the Vice President of News Feed at Facebook (yep, that is actually his title). He spoke about a Facebook Algorithm change that...
Freelancers and self-employed people know that the holiday season has both its challenges and perks. In our last article, we discussed more of the challenges of the holidays and how...
As a freelancer, it can be much more difficult to take a step away from your work, even during the holidays. Freelance work is different than a standard 9-5 job...
The term “high-quality content” is a major buzzword in the marketing world. Especially as SEO and organic engagement gains prominence, producing resonating content with your audience is now a currency...