31 Aug The Essential On-Page SEO Factors
When it comes to SEO, what you do on-page can help you reach more people, and you want search visibility if you are looking to be successful. There are many pieces to the puzzle, but knowing the essential on-page SEO factors can help you fine-tune your website to maximize your online visibility. On-page SEO makes it easier for search engines to find and rank your site, which can get you more visitors and help improve your website’s trustworthiness.
5 On-Page SEO Factors to Help Maximize Search Visibility
Keywords
Keyword research is crucial if you want to reach as many people as possible. If you want to reach as many people as possible, you can do this by creating solid content that features the keywords that your audience is searching for.
SEO Writing
Content is king, and creating solid, UNIQUE content that reads well is crucial. Writing for SEO is more than just writing content on a screen. You must adhere to SEO guidelines if you want search engines to prioritize your website and your audience to stick around. This means not overusing keywords in your content, also known as keyword stuffing, and writing easy-to-follow content.
Optimizing Your Images
The images you add to your site are just as important as the SEO content you create. You don’t just want to download an image and put it on your site; there’s much more to it. Images that are too big can slow down your site and hurt your SEO rankings. Instead, images must be mobile-friendly, include SEO-friendly alt tags, be saved in the proper format with a customized file name, and have a small file size for fast loading (you don’t want it to slow down your site!).
Meta Description
While adding a meta description isn’t exactly one of the essential on-page SEO factors, it is something you should add to your site. By adding a meta description, Google and your audience will have a better understanding of your site and what it’s about. Plus, it can have a positive impact on your clickthrough rate.
Responsive Design
Lastly, you want your website’s design to flow so it’s easy for your audience to read and follow. An unorganized and poorly designed website will not achieve high rankings and will increase your bounce rate adequately because your audience won’t stay on your site. Besides a well-designed website, having one that is fast to load and responsive is crucial, and don’t even think about not having a mobile-friendly website.
As you can see, there are many pieces to the puzzle (and this just scratches the surface), and if you aren’t careful, you could ruin your website’s chances of success. That’s why it’s best to leave these kinds of things to the professionals. Contact us today for a free consultation!