A client came to us through a host that we work very closely with. Their home page was taking 12-20 seconds to load. They were using WordPress with a typical collection of plugins (usual suspects). We were able to reduce the page load time to just 1.2 seconds by addressing several distinct elements.
Blogs can be a very effective tool to create foot traffic, build organic rank, and acquire valuable relevant inbound links for any web site. A decision must be made whether to integrate the blog as a sub-directory within an existing domain or to create an entirely new domain.
The leading Washington, DC based event planning and management firm came to us with an existing website that had no first page rank for any keyword phrases other than their company name. The site was well established, had a moderate amount of content, and no penalties. The client's target market was moderately competitive and there was a strong geographic component (Washington DC and Baltimore).
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