When it comes to SEO, keyword research is crucial. Using the wrong keywords for your brand or business can hurt your return on investment (ROI) while using high-quality keywords can help increase the traffic to your website and help you see results. Luckily, plenty of keyword research tools are out there to help you streamline and simplify your workflow. However, choosing the best one can be difficult. There are many out there! But we have come up with a list of four of the best keyword research tools available to help simplify your search.
Semrush keyword research tools are powerful and can help boost your traffic. With an extensive keyword database, Semrush can help you develop the best keywords for your website by telling you the keywords your competitors are using. You can also access yearly keyword trends, statistics, and traffic insights, making it one of the best keyword research tools available.
If you prefer to use a browser extension, Keyword Surfer might be for you. A fast way to get valuable data on your keywords, Keyword Surfer, is appropriate for both beginners and seasoned veterans. This handy tool will show keyword ideas, estimated traffic, search volume, and cost per click. You can even create collections, so you don’t have to worry about losing track of your keywords. This and more is what makes Keyword Surfer a powerful tool that can help streamline your strategy.
Creating a Moz account means you can access its powerful Keyword Explorer and other free SEO tools. Moz Keyword Explorer brings you a robust, comprehensive set of tools to help any marketer without being too overwhelming to use for beginners. Entering a keyword or a URL into the keyword explorer can help you identify what keywords to target and can help you discover your competitor’s keywords to help improve your rankings.
#4. Google Ads Keyword Planner
Google Ads Keyword Planner is most valuable for those involved with paid advertising, but it is helpful for any SEO specialist or digital marketer. You can perform exploratory keyword research and get in-depth information on forecasting and search volume. If you are involved with paid advertising, with Google Keyword Planner you can have access to this powerful tool for free. No expensive upgrades are available, making it one of the best keyword tools out there.
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